Our Core Values
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PROJECT FIRST

We are a project focused company. It’s in our DNA and informs everything we do. From the sales team to order processing to logistics, we treat your project with the care and context it deserves, not just as another order in the queue. We strive to always exceed expectations and if issues 
arise we fix them first and ask questions later. In a project based industry, we know that every day counts, so we work with you to make sure we 
can accommodate your schedule and deliver on time.

 


APPLICATION DIRECTED PRODUCT DESIGN

Most lighting companies are founded by engineers. We’re artists at heart and we understand that a great piece of technology is only as useful as 
its application. Not everything has to be complicated, but everything has to be elegant.



 

PEOPLE MATTER

People are the heart of what we do. We believe that integrity is good business, and we’ve created a culture where people are treated with care, both inside and outside of our walls.

 


PROFITABILITY IS A GOAL, NOT A PHILOSOPHY

We’re a business and we have to make money to keep doing the cool stuff we do - but turning a profit is not the only reason we exist. We’re building something and we’re enjoying it; we want our customers and partners to enjoy it, too. 

 
"In order to carry a positive action we must develop here a positive vision."
- Dalai Lama